Jen Vax is a speaker, artist, author, and entrepreneur. She is the international best selling author of “That’s My Color: Discover Your 5 Signature Colors To Transform Your Life” and “Great With Gray“. Her mission is to empower women in midlife to creatively express who they are so that they show up for the next season of their life with vibrancy, confidence and authenticity.

She covers topics on color analysis, authenticity and confidence at YourColorStyle.com and on her popular YouTube channel with over 24k subscribers.

Jen is the founder of Your Color Style®, an exclusive color system comprising of color palettes, products and programs to help women over 40 discover the colors that make them shine. She has also launched the Your Color Style® consulting program that empowers individuals to build a business helping women discover their best colors.

She has created her own product line of color fans, color swatches and color wheels to help people edit their closets and shop with confidence. You can find her products at YourColorStyle.com

Her popular posts on YourColorStyle.com, and articles for various media partners reach more than 100K people per month.

Jen is the go-to expert on color, confidence and authenticity. Her expertise has been featured on Good Morning Washington, Good Day PA, Inc.com, She Knows and Thrive Global.

She is enjoying the “empty nest” season of her life with her husband, Joe. She lives in Ashburn, VA.